There is a problem with the office chair

Mar 03, 2020

The current domestic office chair problems are: lack of scientific marketing strategy. It is embodied in the lack of long-term, stable and scientific strategic guidance on marketing issues such as marketing, marketing, channel management, logistics and distribution, after-sales service, and vendor relations.

Phenomenon 1: There are many brands, disordered market competition, obvious regional characteristics, etc.

Phenomenon 2: Low-end production has become a production base for foreign companies.

Phenomenon 3: The design ability is generally low, and most can only rely on plagiarism.

Phenomenon 4: Fake and inferior products impact the market environment.

Phenomenon 5: The development of environmentally friendly chairs is not enough.

Many manufacturers produce immature technology.

At present, there are only a few professional office chair manufacturers in China, with their own design, development, and production capabilities.

Ergonomics, quality, environmental protection, and material innovation will be urgently needed to strengthen domestic furniture.

Related Products